How Wild Animal Initiative Fundraises
A data-driven look at how Wild Animal Initiative fundraises by email. Based on 8 archived emails sent since Mar 2026, here are the real subject lines they write, how often they send, the mix of appeals vs. newsletters, the Mailchimp email platform they send from, the Donorbox donation platform they use, and the ads they run.
Email mix
How Wild Animal Initiative splits its email program across the seven fundraising email types — led by fundraising appeal (75%).
Send volume — last 12 months
Recent subject lines
Real subject lines Wild Animal Initiative has used — a swipe file of what actually lands in the inbox.
- Are you on OnlyMarms yet?Fundraising AppealAug 2026
- The field is growingFundraising AppealJul 2026
- Announcing our latest research grantsFundraising AppealJun 2026
- New paper: vet involvement in wildlife researchFundraising AppealMay 2026
- Wild Animal Initiative's 2025 Annual Report is here.Newsletter/UpdateMay 2026
- Trillions of wild fish, barely any dataFundraising AppealApr 2026
- Making safe mistakesFundraising AppealMar 2026
- Learn more about wild animal welfare scienceNewsletter/UpdateMar 2026
Email examples by type
Fundraising Appeal
More fundraising examples →
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