How Casey Family Programs Fundraises
A data-driven look at how Casey Family Programs fundraises by email. Based on 5 archived emails sent since May 2026, here are the real subject lines they write, how often they send, the mix of appeals vs. newsletters, the Mailchimp email platform they send from, and the ads they run.
Email mix
How Casey Family Programs splits its email program across the seven fundraising email types — led by newsletter/update (80%).
Send volume — last 12 months
Recent subject lines
Real subject lines Casey Family Programs has used — a swipe file of what actually lands in the inbox.
- Check out the updated Casey.orgNewsletter/UpdateAug 2026
- Last chance: Submit a nomination for 2027 Casey Excellence for Children AwardsFundraising AppealJul 2026
- Accepting nominations for 2027 Casey Excellence for Children AwardsNewsletter/UpdateJun 2026
- Cultivating hope: Introducing our 2026 Signature ReportNewsletter/UpdateJun 2026
- Nominations open: Casey Excellence for Children Awards 2027Newsletter/UpdateMay 2026
Email examples by type
Newsletter/Update
More newsletter examples →
Check out the updated Casey.org
Newsletter/UpdateAug 26, 2026

Accepting nominations for 2027 Casey Excellence for Children Awards
Newsletter/UpdateJun 17, 2026

Cultivating hope: Introducing our 2026 Signature Report
Newsletter/UpdateJun 3, 2026

Nominations open: Casey Excellence for Children Awards 2027
Newsletter/UpdateMay 28, 2026
Ad campaigns
Facebook and LinkedIn ads Casey Family Programs has run, from the public ad libraries.
Casey Family Programs
Children do better when they’re with family. “A Season of Hope: Growing the Role of Families” is a Casey Family Programs report that focuses on the benefits of kinship care. We recently released a companion video to further explore the topic. "There's certainly a reason why we would prioritize kin. First, and maybe foremost, outcomes are better." Watch the full video here: https://bit.ly/40AVQnC #ChildWelfare #KinshipCare #SeasonOfHope
Casey Family Programs
Want to better connect your agency’s services to the needs of your community? The Community Opportunity Map gives child welfare leaders, nonprofits, policy makers, and community members localized data to help you truly connect to the communities you serve, giving hope to children and families. With these helpful insights you can find: -> 30 well-being indicators (health, education, economy, housing, access) using public data -> Disaggregated by race and ethnicity for about two-thirds of the measures, so you can see where inequities lie -> Geographical boundaries that you choose: zip code, city, county, or even custom shapes you draw This tool can help you inform strategy and make decisions grounded in where your community really is. Explore your area https://bit.ly/4o3NRIZ
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How other public, societal benefit fundraise
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