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How Asian American Federation Fundraises

Human Services·New York, NY

A data-driven look at how Asian American Federation fundraises by email. Based on 3 archived emails sent since Mar 2026, here are the real subject lines they write, how often they send, the mix of appeals vs. newsletters, the Mailchimp email platform they send from, the Givebutter donation platform they use, and the ads they run.

Emails archived

3

Send cadence

10/yr

avg. emails

Email platform

Mailchimp

Donation platform

Givebutter

Email mix

How Asian American Federation splits its email program across the seven fundraising email types — led by newsletter/update (67%).

Send volume — last 12 months

Recent subject lines

Real subject lines Asian American Federation has used — a swipe file of what actually lands in the inbox.

  • ☀️ Summer in the cityJul 2026
  • 🌼 A spring in our stepApr 2026
  • Thanks for joining usMar 2026

Email examples by type

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How other human services fundraise

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